Robinhood
Financial freedom for all
With a website that lacked a clear, differentiated message, Robinhood needed a full site update to create a more useful home for users that would spike engagement and drive conversion.
We developed “We are all investors” as a creative northstar and brought it to life across a newly designed experience, using products and features as proof points that financial freedom was just a download away.
The work came to life across a wide range of owned and paid touchpoints. It was an instant success with both current customers and prospects, building excitement and understanding around the clear, powerful idea that the app is a simple, smart way to make your money work harder.
